Marketing “Gabby’s Way to Grow”

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Marketing “Gabby’s Way to Grow”

  • Entrepreneurship
  • Student: Zoe Kalish '26
  • Grade (at time of completion): 11
  • Project Coach: Luke James, Bianca Weiland

After completing an SDP focused on translating her experiences with Growth Hormone Deficiency into a children’s book, Zoe continued her work through a second SDP centered around marketing and branding. In this SDP, Zoe launched a social media campaign, designed a website, and developed marketing strategies to promote her book to new audiences.

Being an author has many parts to it, it’s not just about writing. My ultimate goal was for people to see “Gabby’s Way to Grow” and feel inspired and fulfilled, so I wanted to find ways to push that into a larger audience through this SDP.

Zoe Kalish '26
Learn more about this SDP

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